To encourage teenage readers, a wide variety of different language/slang is used, for example, they may put a few ‘street slang’ phrases. Also, they usually will make sure that they mention what’s hot on the streets and what’s not i.e. what’s the latest equipment that’s out (depending on the content of the magazine and who the target audience is). Also, they sometimes will conduct an interview with someone who is well known to attract the eyes of the target audience and make them want to look at it and read it and get them to show interest. Also, there are big, bold images to catch the audience’s eye and a wide range of colours are used.
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